by Callahan Marketing Team | Jul 24, 2026 | Blog, Uncategorized
Webinar TakeawaysMarketing Leigh Anne Bentley spent more than a decade in the ad agency world before coming to Leaders Credit Union ($1.3B, Jackson, TN). That experience informs her work today as the credit union’s chief marketing officer. Coming in, she says, she...
by Callahan Marketing Team | Jul 24, 2026 | Blog
Webinar TakeawaysHousing Fewer than 30% of U.S. households that planned to purchase a home last year actually did so, according to NerdWallet’s annual home buying survey released at the beginning of 2026. The 71% that reported delaying their homeownership dreams...
by Callahan Marketing Team | Jun 17, 2026 | Blog, Financial Wellbeing
Credit unions have built their identity around the cooperative difference, but a national study from Gallup raises a challenging question: Does that differentiation live in members’ minds or mostly within credit unions? Gallup polled 2,000 banked U.S. adults and found...
by Callahan Marketing Team | Apr 10, 2026 | Blog, Technology
Webinar TakeawaysHuman Resources One of the clearest pressure points is human resources. AI application in HR tends to raise questions about bias and privacy; however, leading credit unions are working to find that sweet spot that balances efficiency and empathy. In a...
by Callahan Marketing Team | Mar 10, 2026 | Blog, Financial Wellbeing
Webinar TakeawaysFinancial Wellbeing Turning financial wellbeing from an aspiration to measurable member impact isn’t easy, but Patelco Credit Union ($9.5B, Dublin, CA) has done it. In just five years, the share of members who strongly agree the cooperative looks out...
by Callahan Marketing Team | Mar 6, 2026 | Blog
Webinar TakeawaysHR A few years ago, Vantage West Credit Union ($3.2B, Tucson, AZ) faced a surprisingly complex challenge: With so many employees delivering strong results, traditional recognition methods no longer felt sufficient. Rather than scaling back praise or...
